RUSTON – Louisiana Tech Athletics announced a multi-year agreement with adidas and Game One that makes the companies the official providers of apparel and equipment for the Bulldogs and Lady Techsters.
 
"We are excited to partner with Game One and Adidas to continue our long-standing partnership with an iconic apparel brand," said Vice President and Director of Athletics Ryan Ivey.  "The versatility of Game One will provide new pathways for us to capitalize on micro-moments and retail opportunities, in addition to the team issued apparel and equipment.  This is another step in fulfilling our vision of serving people on a purpose-driven path to advance the Louisiana Tech athletics brand."
 
Adidas became the exclusive supplier for LA Tech Athletics uniforms, apparel, shoes, and other footwear and athletic accessories on July 1, 2016.  The new deal is an extension that allows adidas to remain the official athletic provider for LA Tech's 16 Division I intercollegiate sports programs.
 
Game One is one of the largest and the fastest growing collegiate apparel and equipment suppliers in the country, serving a loyal customer base of over 130 colleges and universities nationally.  Notably, they are currently the largest team supplier of adidas in the country.
 
"Adding Louisiana Tech to our collegiate portfolio is a distinct honor," Tim McMurray, Vice President of Collegiate Partnerships noted. "Ryan is a recognized national leader and friend who possesses an innovative business acumen. It was also a pleasure to work with (Deputy AD) Gerald Jordan and his administrative team to finalize this agreement.  This partnership reflects the paradigm that Tech leadership is committed to an elite athletics program that celebrates student athlete success." 
 
About adidas®
adidas® is a global designer and developer of athletic and lifestyle footwear, apparel and accessories with the mission to be the best sports brand in the world. As an innovation and design leader, adidas® engineers the best in high-performance products to make athletes better, faster and stronger and creates a range of classic and fresh lifestyle and high-fashion lines.
 
About Game One
Game One is a one-stop shop for premium intercollegiate athletic uniforms, apparel, equipment, facility products, and more.  From partnerships with teams and organizations to work and dedication with local communities, Game One continually strives to take on every day, season, and competition with excitement and purpose. 
 
Focused on an intercollegiate athletics business model that has grown by almost 30 percent in the past year, Game One continues to expand its sales and service model in this space.   For partnership opportunities, please contact Tim McMurray, Vice President – Collegiate Partnerships (tim.mcmurray@game-one.com).