Josh Ashley begins his second season as an assistant coach for the Lady Techsters after spending seven seasons at North Alabama in the same capacity.

During the 2024-25 season, LA Tech finished with an 18-16 record, advancing to the Great 8 in the WNIT. Stoehr was crucial in the development of CUSA All-Freshman team member Jordan Marshall, who finished the season with the second-most double-doubles in the country by a freshman with 11 and the most by a Lady Techster since the 2013-14 season. He also helped with the development of Isla Airey, who finished the season ranked 34th in the nation with 61 blocks, the third most by a freshman in program history and the 10th most overall in a single season.

At UNA, Ashley helped the Lions transition into Division I, where they recorded back-to-back 21-9 seasons during their first two reclassifying seasons.

He joined UNA after spending two seasons as an assistant coach at West Texas A&M, where he helped lead the Lady Buffs to an appearance in the NCAA Division II Elite Eight.
 
While at WTAMU, Ashley assisted with recruiting and scouting reports as the Lady Buffs won a conference championship in the 2015-16 season, followed by a victory in the NCAA South Central Region title the following year.
 
Ashley was also an assistant coach at Eastern Oklahoma State College in August 2012 and helped lead the Lady Mountaineers to a 21-12 record in the 2014-15 campaign.
 
From 2010-12, he spent two seasons as the men's basketball graduate assistant at Angelo State, where he helped with on-the-floor recruiting and administrative duties. He also assisted the men's basketball strength and conditioning program. He earned his master's degree in coaching, sports recreation and fitness administration in August of 2012.
 
Ashley graduated from Tarleton State with a Bachelor's degree in Exercise and Sports Studies in December 2008. While at TSU, he interned with the strength and conditioning program and worked with the track and field, basketball, baseball, and football teams.
 
He is a native of Kilgore, Texas, where he starred in both football and basketball at Kilgore High School.  He and his wife, Tish, have four children: Josiah, Kaleb, Nathan, and Nicholas.